By Ed Cropley and Tiisetso Motsoeneng

LAGOS/JOHANNESBURG (Reuters) – Wal-Mart’s $4-billion bid for South African retailer Massmart could be just the first step by global players jockeying for a strong position in the poor but fast-growing continent.

The move by the world’s biggest retailer to buy Massmart, South Africa’s third-largest store operator by value, turns the spotlight on local competitors Shoprite and Pick n Pay.

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